X (Twitter) gambling ads, 51 countries, read one by one.
X prohibits gambling ads everywhere outside the countries it names, and in each of those the advertiser gets certified first. In 21 entries X adds its own prior authorization, which starts with an X account team. This page reads X's own text as archived on 22 September 2026.
- Getting certifiedevery listed country
- Prior authorization21 entries
- Your rateone message
Every country X lists, and what it asks there.
X keeps brick-and-mortar casinos on a list of their own, closed everywhere except 44 named countries. The tables below hold X's country entries. Yes under prior authorization means X names it for at least one product in that entry. X's certification is X's own step, separate from Adtucon Certified.
Europe, 26
| Country | What X allows | Licence X names | Prior authorization |
|---|---|---|---|
| Austria | Online casino, online poker, sports betting, brick-and-mortar casinos | A state licence in Austria | Yes |
| Belgium | Brick-and-mortar casinos, online poker, fantasy sports. Affiliates, tips and odds sites that need no licence, lottery aggregators excluded | Belgian Gaming Commission | Yes |
| Bosnia and Herzegovina | Sports betting, online casino games, tombola | Republicka Uprava Za Igre Na Srecu | Not named |
| Bulgaria | Gambling ads from licensed advertisers, and ads for sport, culture, health, education or social events that operators sponsor | State Commission for Gambling | Not named |
| Croatia | Online casino games, sports betting | A government authorisation and a Ministry of Finance licence | Not named |
| Czech Republic | Online casino, sports betting, poker tournaments, lottery-related sites. Affiliates, aggregators, tips and odds sites, lotteries excluded | Czech Finance Ministry | Yes |
| Denmark | Brick-and-mortar casinos, online casinos, betting, poker. Affiliates, tips and odds sites that need no licence, lottery aggregators excluded | Danish Gambling Authority | Not named |
| Finland | Online casino, online poker, sports betting from state-licensed entities. Fantasy sports | A state licence in Finland | Yes |
| France | Online casino games, sports betting, lottery, fantasy sports. Affiliates, tips and odds sites that need no licence, lottery aggregators excluded. The landing warns against excessive gambling and runs on a .fr domain | ARJEL, as X writes it | Yes |
| Germany | Sports betting, horse racing, lottery | An operator or intermediary licence and an advertising permission, both German | Not named |
| Greece | Brick-and-mortar casinos and betting shops, online casinos, sports betting, poker, lotteries | Hellenic Gaming Commission | Not named |
| Ireland | Brick-and-mortar casinos, fantasy sports, online casino games, online poker, betting, bingo, online lottery. Affiliates, tips and odds sites with a licence of their own. No free bet or bonus ads | Licences from the relevant authorities | Not named |
| Italy | Gambling advertising prohibited. State-run lotteries only | A state-run entity | Yes, for lotteries |
| Macedonia | Online gambling, sports betting, bingo, brick-and-mortar casinos | Ministry of Finance | Yes |
| Netherlands | Brick-and-mortar casinos from state-licensed entities, online casinos | Kansspelautoriteit (KSA) | Yes |
| Norway | Sports betting including horse racing, lottery, fantasy sports, brick-and-mortar casinos with no reference to poker | A state licence in Norway | Not named |
| Poland | Sports betting | Not named | Yes |
| Portugal | Brick-and-mortar casinos, online casinos, betting. State lotteries only from Santa Casa da Misericórdia de Lisboa. The Portuguese Advertising Code applies | The licences required | Not named |
| Romania | Brick-and-mortar casinos, online casinos, betting, poker. Online lottery only from the Romanian National Lottery. Affiliates and aggregators with a licence. The time slots of Audiovisual Law 504/2002 apply | The licence and related authorisations | Not named |
| Serbia | Brick-and-mortar casinos, online casinos, betting, classic games of chance from state-licensed entities | Serbian Government, Games of Chance Administration | Not named |
| Slovenia | Brick-and-mortar casinos, with ads in Slovenian | Office for Gambling Supervision | Yes |
| Spain | Brick-and-mortar casinos, online casino games, sports betting, bingo, lottery, fantasy sports. Affiliates, tips and odds sites not permitted | Spanish National Gambling Commission (CNJ), as X writes it | Yes |
| Sweden | Gambling ads from state-licensed entities, fantasy sports | A state licence in Sweden | Not named |
| Switzerland | Brick-and-mortar casinos, online casinos, sports betting, lotteries, skill-based games | Swiss Federal Gaming Board, Swiss Gambling Supervisory Authority | Not named |
| Turkey | Sports betting, online horse race betting, lotteries, games of chance from state-licensed entities | A state licence | Not named |
| UK | Online casinos, sports betting, bingo, lottery, fantasy sports. Affiliates, tips and odds sites that need no licence, lottery aggregators excluded | UK Gambling Commission. A licence from one of the eight other jurisdictions X lists covers that jurisdiction only | Yes, for affiliates and tips sites |
Americas, 11
| Country | What X allows | Licence X names | Prior authorization |
|---|---|---|---|
| Argentina | Online casinos, poker, sports betting, fantasy sports, lotteries, race betting | Approved gambling regulators | Yes |
| Brazil | State-run and state-licensed lotteries, scratch cards, horse race betting, authorised online operators, poker, free-to-play games with no prize of value. Affiliates and aggregators holding the right licence. Responsible gambling warnings and support links | A licence for each activity | Not named |
| Canada | Online and brick-and-mortar casino, poker, bingo, sports betting and horse racing. Lottery, sweepstakes, fantasy sports. Affiliates and aggregators | Not named | Yes |
| Chile | Affiliates, tips and odds sites with a licence of their own | A licence for the activity | Not named |
| Colombia | Gambling ads | Coljuegos | Not named |
| Ecuador | Sports betting | Not named | Not named |
| Honduras | Online gambling, brick-and-mortar casinos | Honduran Institute of Tourism, for casinos | Not named |
| Mexico | Online and offline gambling, online casino games, affiliates and aggregators. Lotería Nacional and Pronósticos Deportivos with licensing | SEGOB | Yes |
| Paraguay | Sports betting | CONAJZAR | Not named |
| Peru | Affiliates, tips and odds sites with a licence of their own, with responsible gambling warnings | A licence for the activity | Not named |
| United States | Sports betting, online and brick-and-mortar casinos, online and brick-and-mortar poker, fantasy sports, lottery, online horse racing, pay-to-play non-casino games, digital lottery couriers, affiliates and aggregators, all with restrictions | Not named. The advertiser must be domiciled in the US | Not named |
Africa and the Middle East, 7
| Country | What X allows | Licence X names | Prior authorization |
|---|---|---|---|
| Ghana | Sports betting, with each ad approved by the Commission first | Gaming Commission of Ghana | Not named |
| Israel | Fantasy sports | Not named | Not named |
| Kenya | Brick-and-mortar casinos, online casinos, lotteries, sports betting. Affiliates, tips and odds sites with a licence of their own | Kenyan Gambling Authority, as X writes it | Not named |
| Morocco | Online gambling from state-run entities | A state-run entity | Yes |
| Nigeria | Brick-and-mortar casinos, online casinos, lotteries, sports betting. Affiliates, tips and odds sites with a licence of their own | The relevant Gaming Authority | Not named |
| South Africa | Sports betting including horse racing, lottery, fantasy sports | Not named | Yes |
| United Arab Emirates | Lottery | GCGRA | Not named |
Asia Pacific, 7
| Country | What X allows | Licence X names | Prior authorization |
|---|---|---|---|
| Australia | Fantasy and daily fantasy sports, sports betting, online lotteries, licensed brick-and-mortar casinos, racing boards, all with restrictions | Not named | Not named |
| Hong Kong | Lottery and sports betting from state-licensed entities | A state licence | Yes |
| India | Esports and online social games with a registration. Online money games, gambling and betting prohibited | Online Gaming Authority of India | Not named |
| Japan | Pachinko manufacturers and offline halls, government-controlled betting and lottery (toto), free-to-play games, pay-to-play games with non-cash prizes worth JPY 1,000 or less | The Amusement Business Act, for pachinko | Not named |
| New Zealand | Brick-and-mortar casinos, offline content only. Horse racing and sports betting from the New Zealand TAB | New Zealand Gambling Commission | Yes |
| Philippines | Certain state-run entities, brick-and-mortar casinos | Not named | Yes |
| South Korea | Kangwon Land for its offline casino, the Korea Racing Corporation for offline horse race betting | Not named | Yes |
On X, every gambling question starts with a country.
In the US, X wants a US advertiser.
X lists eleven kinds of gambling ad for the United States, from sports betting to digital lottery couriers, each one with restrictions. The restrictions start with where you are. The advertiser has to be domiciled in the US, the ads carry the right disclaimers, and X can add requirements at its sole discretion.
Tell us what you run in the US- No direct link to an operator's site
- No way to place a bet in the ad or on the landing
Where X lets affiliates and tips sites in.
X names affiliates in 16 of its 51 entries, and the rule comes in four shapes.
No licence needed, X's authorization needed.
The UK, France and Belgium. Denmark uses the same licence test without naming X's authorization. All four leave lottery aggregators out.
A licence of their own.
Ireland, Brazil, Chile, Peru, Kenya, Nigeria and Romania. Ireland also rules out free bet and bonus ads.
Named, with conditions.
The Czech Republic and Canada with X's prior authorization, Mexico with a SEGOB licence and prior authorization, the United States with the two rules above.
Closed.
Spain.
In the other entries X counts affiliates among the sites its gambling policy covers and says no more.
X has no public fee with us.
Gambling sits in our Regulated band on X. Your rate depends on vertical and volume. One message in chat gets you the number.
Top ups go through your manager until X joins the Adtucon Platform in early 2027, and you see where your balance went.
Ask for your X rate
The questions behind the country.
How do I get X's prior authorization?
X says it starts with being in touch with an X account team, and tells advertisers to file a support ticket when a market needs it. The request is the advertiser's, so it comes from your side. We go through the country entry with you first.
Can I advertise real-money games in India on X?
Not on the copy we read. X prohibits ads for online money games across India, skill or chance, and for gambling and betting too. Esports and online social games need a registration from the Online Gaming Authority of India, and X cites the Promotion and Regulation of Online Gaming Act, 2025.
Which French regulator does X want?
X's France entry names ARJEL. French gambling has been regulated by the Autorité nationale des jeux since June 2020, set up by an ordinance of 2 October 2019. Bring your ANJ licence and we'll check the wording with you before you apply.
Is a Gambling Commission licence enough for the UK?
It's the licence X names for online casinos, sports betting, bingo and lottery in the UK, on top of the certification every listed country needs. A licence from Malta, Gibraltar, the Isle of Man or another jurisdiction on X's list covers that jurisdiction only. Our UK page has the regulator's side.
Why does this page quote an archived copy?
Because the archive holds X's own page as it stood on 22 September 2026, and that copy has a date you can check. X's own log shows the list growing in June and October 2025, the second time for Ireland, Portugal and Romania, so the date matters.
Which of X's 51 entries is yours?
Send the country and the licence. You hear what that entry asks before your first top up.
Send my countryPrefer WhatsApp? We’re there too.
