Shoptalk Europe 2023. Retail moved to Barcelona.
Fira Barcelona Gran Via, 9 to 11 May 2023. Shoptalk Europe’s first year in Barcelona, and our team was there.
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- ShowShoptalk Europe
- WhereFira Barcelona Gran Via
- When9-11 May 2023
- We wereOur team was there
Port Vell, Barcelona. Photo Ad Meskens, CC BY-SA 4.0, via Wikimedia Commons, cropped.
From London to Gran Via.
After its first year at ExCeL, Shoptalk Europe moved to Barcelona, two weeks after the city had hosted the World Retail Congress.
Three days for the people who run shops and the companies that sell to them.
Fira Barcelona Gran Via. Photo Ivan Muñoz, CC BY-SA 2.0, via Wikimedia Commons, cropped.
The big names of European fashion.
The Spanish trade press listed Inditex, Puig, Camper, Mango, H&M, Shein, Zalando, Farfetch and Mytheresa among the companies there, next to Amazon and Google.
Who sends the invoice.
A retailer’s finance team asks one question before any other.
Which company signs, and which payment methods you get, depend on your country and on how you pay. You hear both before the first transfer.
- Which company signsyour country
- Payment methodshow you pay
Who else covered it.
Written up in the local press by La Vanguardia, Crónica Global and The New Barcelona Post, discussed on the podcasts CPG Guys, Retail Transformation Show with Oliver Banks and The FMCG Guys, and by 3 others.
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Shoptalk Europe 2023, organiser’s newsOrganiser (opens in a new tab)Local press
- La VanguardiaMay 2023Bobby Morrison (Shopify): “Habíamos sobreestimado el crecimiento del e-commerce” (opens in a new tab)
Shopify sales chief Bobby Morrison, in town for the first Shoptalk held at the Fira in L'Hospitalet, says the company is weighing a digital hub in Barcelona.
- Crónica GlobalMay 2023La turca DeFacto testea el mercado de Barcelona tras poner el pie en Berlín (opens in a new tab)
DeFacto Online's general manager Önder Şenol came to Barcelona for Shoptalk, where he spoke on new delivery models, and tells the paper about a possible store on La Rambla.
- The New Barcelona PostFebruary 2023Fira de Barcelona recupera ingresos en tiempo récord y capta el salón Shoptalk (opens in a new tab)
Reports that Fira had just won Shoptalk from London for at least two years at Gran Via, with executives of Zalando, Coca-Cola, IKEA, Camper and Unilever among the planned speakers.
11 more clippings
Trade press
- FashionUnitedMay 2023Arranca desde Barcelona la feria internacional minorista Shoptalk Europe (opens in a new tab)
FashionUnited opens the second European edition, moved from London to Barcelona, with more than 190 speakers from Inditex, Puig, Mango and Zalando among others.
- Marketing DirectoMay 2023Nuevas tecnologías y la sostenibilidad: estas son 4 claves para el sector retail (opens in a new tab)
Marketing Directo reads the 2023 edition through four trends, new technologies such as generative AI and Web3, sustainability, personalisation and livestream shopping, with Decathlon's digital chief on using AI with empathy.
- Marketing DirectoMay 2023El Shoptalk Europe abre sus puertas en Barcelona para analizar la situación del retail (opens in a new tab)
On opening day Marketing Directo counted 250 exhibitors, 189 speakers and over 20,000 planned meetings, with Zalando's Robert Gentz and Amazon's Stefano Perego on the bill.
- FashionUnitedMay 2023Shoptalk 2023: La IA, más importante que nunca para el futuro del retail (opens in a new tab)
FashionUnited's wrap of the 2023 edition centres on AI and sustainability, with Bubble Skincare's founder saying a refill bottle must be used 28 times to make a difference.
Podcasts
- CPG GuysMay 2023Shoptalk Europe 2023 Recap with Bryan & PVSB (opens in a new tab)
The CPG Guys hosts recap the 2023 Barcelona edition in ten points, from generative AI and in-store retail media to Shoptalk Meetups and Amazon's pan-European data lake.
- CPG GuysMay 2023Modernizing Brand & Retail Technology Stacks with Amazon Web Services' Justin Honaman (opens in a new tab)
An interview with AWS retail and consumer goods lead Justin Honaman, recorded in Barcelona during the 2023 edition of the show.
- Retail Transformation Show with Oliver BanksMay 2023238: Reflections And Themes From Shoptalk Europe 2023 (opens in a new tab)
Consultant Oliver Banks draws five themes from the 2023 Barcelona edition, among them test and learn, Gen Z not being one homogeneous group, and doubts about the metaverse.
- The FMCG GuysMay 202376. Shoptalk Europe Recap with Stijn Demeersseman (Amazon) and Jennifer Silverberg (SmartCommerce) (opens in a new tab)
Amazon category lead Stijn Demeersseman and SmartCommerce CEO Jennifer Silverberg join The FMCG Guys live to go over the main themes of the 2023 Barcelona edition.
- Commerce InsightsMay 2023Ep.40: Shoptalk Europe Special - Key Takeaways (opens in a new tab)
Woolman's Mikko Rekola and Teemu Tolonen share four takeaways from the 2023 Barcelona edition, Shopify's growth, sustainability in how brands sell, AI in content management and customer engagement.
From the organiser
- Valer PinderiMay 2023Shoptalk Europe 2023: Barcelona - Unveiling the First Impressions & Key Offerings (opens in a new tab)
Valer Pinderi, head of the Albanian online shop Aladini, gives his first impressions of the 2023 show, with over 3,000 visitors and free tickets for retailers.
- Retail GazetteJanuary 2023Shoptalk Europe announces 2023 agenda (opens in a new tab)
Written in Shoptalk's own voice, the 2023 agenda announcement counts 175+ hand-picked speakers from Adidas, Carrefour, Unilever and LEGO, two thirds founders or C-level, for 3,500 attendees.
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