Ads Camp 2026. Bring the question, leave with the answer.

Hilton Cologne, 21 September 2026. Four years after our first Ads Camp, our team was back.

Agency ad accounts on Meta, Google, TikTok, Snapchat and more.

The toucan presenting with an open wing
On the record
  • ShowAds Camp
  • WhereHilton Cologne
  • When21 September 2026
  • We wereOur team was there

For social ads strategists.

The NERDS have run Ads Camp since 2018, with more than 1,350 people through its doors, and in 2026 they called it a forum for social ads strategists.

Talks, workshops and breakout sessions on Facebook, Instagram, Pinterest, LinkedIn and TikTok.

The west front of Cologne Cathedral above the Domplatte, people small on the square

Cologne Cathedral and the Domplatte. Photo Raimond Spekking, CC BY-SA 4.0, via Wikimedia Commons, cropped.

Questions sent in advance.

Attendees send their questions before the day, and the speakers build their sessions around them, in talks, Q and A and breakouts.

The speakers came from LinkedIn, agencies and in-house teams.

The TikTok deadline.

TikTok asks for business verification once spend reaches a threshold set for your market, with a deadline, and ads pause if you miss it.

Verifying a Business Center covers the ad accounts beneath it, and it takes an admin to file.

The long 1950s stone front of the Hilton Cologne on Marzellenstraße, a flat canopy over its glass ground floor

The Hilton Cologne on Marzellenstraße, once the postal cheque office. Photo Achim Raschka, CC BY-SA 4.0, via Wikimedia Commons, cropped.

Close to TikTok’s threshold?

Tell us your monthly spend and who holds admin.

I was at Ads Camp 2026

Prefer WhatsApp? We’re there too.

The toucan giving a thumbs up