Taboola agency accounts, now on Realize.
Yes, we run Taboola too, and the rate for it comes in chat rather than on this page. What you'll find here is how Taboola itself bills, reviews and freezes accounts, read on its own help centre.
- Ad platformRealize
- You pay perclick or thousand views
- Review, Taboola's aim1 business day
- Our rateask in chat
Three ways to pay Taboola, and what each one asks of you.
You pay Taboola per click or per thousand views, on one of three schedules. The schedule decides how much can run before you pay, and which ways of paying are open to you.
| Schedule | How it works | What it takes |
|---|---|---|
| Automatic billing | A card on file, charged each time spend reaches a set increment, typically $100, with an invoice at the end of the month | MasterCard, Visa, American Express or Discover, with a processing fee of about 2.5% to 3.5% depending on region |
| Monthly invoice | Taboola invoices you every month, and you pay within the agreed term | An approved credit limit, decided by Taboola's billing department and your sales executive when the account launches |
| Prepayment | You pay before the campaigns run, then spend what you paid | Money in first. On invoice and prepayment terms Taboola takes wire, ACH, SEPA, cheque or card, with a fee only on cards |
Taboola's billing articles on its Realize help centre, dated July and September 2026, read on 4 November 2026.
Reach the limit and Realize freezes the account.
Credit limit. Spend left, about5 daysSample
The campaign finally scales. Spend runs into the credit limit Taboola set at launch, the account freezes, and every campaign item stops until a payment lands.
Realize shows a warning when roughly five days of spend are left. Raising the limit is a request, not a button. Your account manager sends a references form and a bank authorisation form, the answer can take up to two weeks, and asking doesn't guarantee a higher limit.
This is who a Taboola agency account is for. On an agency account it's the provider who deals with Taboola's billing, because an agency account is the provider's, shared with you to run. Taboola has a structure for it, a Network for agencies, which its account managers and support set up. If your credit limit already covers your spend, keep your own account.
Tell us your spend- Who starts ityour account manager
- What you sendreferences, bank form
- How longup to two weeks
- Guaranteedno
Taboola's articles on credit limits and account administration, dated April 2025 to July 2026, read on 4 November 2026.
What Realize reads before anything runs.
- 1
You create the campaign. Its status reads pending, which means it's waiting in Taboola's review queue.
- 2
Taboola checks the titles, thumbnails, branding text and destination URLs, then the landing page, its own content and every third-party ad on it.
- 3
The campaign comes back fully launched, partially launched or rejected. Taboola aims for one business day, longer when a campaign needs a closer look.
On the landing, keep the company details and contact information easy to find, write Advertorial across the top when the page could pass for editorial, and leave out countdown timers and auto-updating timestamps. Label anything a third party sponsors. You answer for every ad and widget on the page, including content a partner shows to some visitors and hides from others.
| Vertical | Taboola's rule |
|---|---|
| Gambling | Only in the countries Taboola lists, with responsible gaming messages on the campaign |
| Social casino | "Not real money" where people see it, ideally under the title |
| Supplements | Health claims backed by studies or other evidence linked from the landing page |
| Weight loss | No weight loss figures in titles or thumbnails |
| Finance | No dollar amounts that others earned and no testimonials, even when they're true |
| Crypto exchanges | Licensed for the target geo and reviewed case by case. ICOs are out |
Taboola's policy articles, dated April and May 2025, read on 4 November 2026.
Taboola, answered from its own help centre.
Do you run Taboola accounts?
Yes. Taboola is one of the networks we run beyond the six on our ad accounts page, and we give its rate in chat instead of printing it.
Is Realize the same as Taboola Ads?
Yes. Taboola calls Realize its new ad platform. The dashboard moved from ads.taboola.com to ads.realizeperformance.com, with a new look and a redesigned campaign setup.
Can I pay Taboola without a card?
On monthly invoice and prepayment terms, yes. Taboola takes wire, ACH, SEPA or a cheque there, and charges no fee on them. Automatic billing is card only.
Why would Taboola deactivate an account?
Its help centre names two usual reasons, six months or more without activity, or ads and widgets on your landing page that break its third-party content policy. Every campaign stops at once, and repeat violations can make it permanent.
Can I change the account currency later?
No. Taboola fixes it from the country you picked at setup, so another currency means another Realize account.
Can I run gambling on Taboola?
In the countries Taboola lists, with responsible gaming messages, and nowhere else for now. Start with the geo, then read our iGaming page.
Is Taboola in the Adtucon Platform?
Not today. Ask in chat how a Taboola account would run with us before you send any money.
Send the geo before you build the funnel.
Taboola's rules turn on the country, the vertical and how you pay, so start with those. The rate comes back in the same chat.
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