Hero Conf 2024. Two days for people who pay per click.
Manchester Grand Hyatt, San Diego, 19 and 20 November 2024. PPC Hero holds it in a hotel, never in a convention centre.
Agency ad accounts on Meta, Google, TikTok, Snapchat and more.
- ShowHero Conf
- WhereManchester Grand Hyatt, San Diego
- When19-20 November 2024
- We wereOur team was there
The Manchester Grand Hyatt on San Diego Bay. Photo Bernard Gagnon, CC BY-SA 3.0, via Wikimedia Commons, cropped.
PPC, and nothing else.
Hero Conf is the paid advertising conference of PPC Hero, which calls it the world’s largest PPC and paid social conference.
In 2024 it ran in San Diego alongside brightonSEO, the search conference, on the bay, and one ticket covered both.
Hundreds of search advertisers.
The audience is people who run paid media for a living, in agencies and in-house.
The sessions go deep into Google Ads, Microsoft Advertising, Meta, LinkedIn, TikTok and Amazon, and the speakers come through an open pitch.
Embarcadero Marina Park at sunset, San Diego. Photo John Salatas, CC BY-SA 4.0, via Wikimedia Commons, cropped.
A Google account, by asking.
You get a Google agency account by sending a message.
Tell us your vertical and your landing, we tell you what fits, and if it does we set up the account and share it with you. Opening it costs nothing, and you run the campaigns.
- Your vertical and your landing
- We tell you what fits
- We set it up and share it
- You run the campaigns
Who else covered it.
Discussed on the podcasts Opinionated SEO and Marketing O'Clock, and written up on the blog of Diginius.
Run by PPC Hero.
Hero Conf 2024, organiser’s newsOrganiser (opens in a new tab)Podcasts
- Opinionated SEONovember 2024Trends and Takeaways from BrightonSEO - San Diego 2024 SEO Conference (opens in a new tab)
Recap episode with two guests on AI in SEO and brand consistency, noting how the concurrent Hero Conf brought paid search sessions on reporting and data analysis.
- Marketing O'ClockNovember 2024A New POV. Views is Now The Primary Metric for Meta Creators (opens in a new tab)
Weekly news episode recorded on site at Hero Conf and brightonSEO in San Diego, covering Meta's switch to views as the main metric and ads spotted in AI Overviews.
Blog
- DiginiusDecember 2024Nate Burke highlights the opportunities on Bing at Brighton SEO San Diego - November 2024 (opens in a new tab)
Recording of the Hero Conf talk given on 20 November 2024 by Diginius founder Nate Burke, The New Bing: Microsoft Strikes Back, on updates to Microsoft's search ads.
From the organiser
- Marketing O'ClockFebruary 2025An Interview from brightonSEO HeroConf with Kelvin Newman (opens in a new tab)
Interview at the San Diego event with Kelvin Newman of Rough Agenda, which runs brightonSEO and Hero Conf, who says the show was twice the size of the last one and the keynote had to move to a bigger room.
Need a Google account?
Send your vertical and your landing. We tell you what fits.
I was at Hero Conf 2024Prefer WhatsApp? We’re there too.
