DMEXCO 2025. Be bold, said the motto.

Koelnmesse, Cologne, 17 and 18 September 2025. Around 40,000 people come to DMEXCO every year, and in 2025 our team came too.

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Cologne Cathedral and the Hohenzollern Bridge over the Rhine, seen from the Deutz bank
On the record
  • ShowDMEXCO
  • WhereKoelnmesse, Cologne
  • When17-18 September 2025
  • We wereOur team was there

The cathedral and the Hohenzollern Bridge, Cologne. Photo Dietmar Rabich, CC BY-SA 4.0, via Wikimedia Commons, cropped.

Europe’s digital marketing week.

DMEXCO is the digital marketing and tech event Koelnmesse organises in Cologne. The brand belongs to BVDW, the German digital economy association, and to the online marketers of OVK. Around 40,000 people come every year, brands, agencies, media and tech.

The Koelnmesse exhibition grounds in Cologne-Deutz from above, the Rhine and the city behind

Koelnmesse from above, Cologne. Photo dronepicr, CC BY 2.0, via Wikimedia Commons, cropped.

Sovereignty and AI.

The motto asked the industry for courage in a year of AI and uncertainty.

Commerce had a summit of its own, the online ad industry met the day before at the Online Ad Summit, and on the t3n stage the debates were about digital sovereignty and AI.

A month later DMEXCO opened its first edition in Asia, in Singapore.

Google decides, we prepare.

Verification applies to everyone on Google, and some categories need Google’s own certification, usually country by country. Our Google accounts come with Verification Support.

Google decides who passes, so that is where we start.

Is a Google deadline coming?

Tell us your vertical and your landing.

I was at DMEXCO 2025

Prefer WhatsApp? We’re there too.

The toucan in a white suit, hands joined, ready to listen