ADworld Experience 2023. Real accounts, opened on stage.
Zanhotel Europa, Bologna, 5 and 6 October 2023. The show that calls itself Europe’s largest all-PPC event.
Agency ad accounts on Meta, Google, TikTok, Snapchat and more.
- ShowADworld Experience
- WhereZanhotel Europa, Bologna
- When5-6 October 2023
- We wereOur team was there
Piazza Maggiore, Bologna. Photo Crisbina, CC BY-SA 4.0, via Wikimedia Commons, cropped.
All PPC.
ADworld Experience says it is the only PPC event built on real campaign cases. Gianpaolo Lorusso started it in 2012.
A Thursday of advanced seminars and a Friday of case studies, near the central station, with a live stream for those at home.
Clinics on the attendees’ accounts.
The seminars covered Google Ads, Facebook Ads, TikTok, YouTube and Analytics, with Mike Rhodes on scripts for Performance Max.
Two clinics, one on Google Ads and one on Facebook Ads, opened attendees’ own accounts on stage and went through them live.
The Two Towers, Bologna. Photo FrDr, CC BY-SA 4.0, via Wikimedia Commons.
The banner with a date on it.
On Google, a verification request shows up as a banner with a date on it.
Campaigns are spending, so nobody opens it. The date passes and the account pauses, with ads mid-flight. Ask us to read it with you the day it appears.
- A banner with a date
- Nobody opens it
- The date passes
- The account pauses
Who else covered it.
Covered by the creator Paolo Santanicchia.
Run by ADworld Experience.
ADworld Experience 2023, official pageOrganiser (opens in a new tab)Creator
- Paolo SantanicchiaDecember 2023Il mio PRIMO speech sul MARKETING - AdWorld Experience (Bologna) 2023. La mia esperienza (opens in a new tab)
A Meta Ads specialist's 24-minute diary of presenting a case study at the 2023 edition, from the speakers' dinner and day one to his Friday talk and the AdWorld Experience ranking.
From the organiser
- ADworld ExperienceOctober 2023ADworld Experience 2023 Videos are online (opens in a new tab)
The organiser's post on the recordings of the 5-6 October 2023 talks on Google Ads, Meta Ads and LinkedIn Ads, sold in its video shop.
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